-: All right, so week zero was data analysis.
Week one was starting to orient ourselves
towards being communicators.
This week is all about so what?
So we've learned some stuff in our data.
That's great.
We're starting to think
about how to present it to an audience.
Fantastic.
This week it's about really bubbling up
the so what, who cares?
Okay?
And this week is a quick lesson. Okay?
Listen, I'm gonna sort of talk a little bit
about it, and then I'm gonna share an example
of how I bubbled up the so what in the data.
Because listen, it's really simple, right?
So what?
I couldn't care less about your stupid data set, right?
Don't throw data at me.
You have to explain to me why I should care.
That's what communications is all about.
So let's get to it.